News & events

New Made in Italy Alliance

One of the most interesting initiatives comes from the Veneto production fabric, present at the next Autopromotec exhibition in Bologna (25-28 May), with the aim of internationally affirming the quality of 'made in Italy' also in the field of 'car washing': to constitute the first complete solution for repairing any brush washing system in the world.  

The main character are SpareWash, a well-established company with over 50 years of experience in the field of car mop systems based in Vicenza, and the Padua-based Idrobase Group, leader in pressurized water technologies. Idrobase Group is continuing the policy of synergies, already inaugurated in the sector, thanks to the partnership with the Parma-based DAERG Chimica, specialized in the production of detergents for professional use and from which DAERG China was born, aimed at affirming the Italian presence in a market with extraordinary potential.

Signing the alliance, previewed at the German trade fair Uniti in Stuttgart, but which will have greater visibility at Autopromotec, are SpareWash's Sole Director, Enzo Pugno Vanoni, and Idrobase Group Co-President, Bruno Ferrarese. 

"During these difficult international circumstances," says Ferrarese, "the world of car washing can offer extraordinary opportunities for growth, especially for the maintenance of automatic washing systems in the developed countries and with complete solution for manual car washing in emerging countries, as demonstrated by our recent exploratory missions. Often, however, these are real commercial prairies, where the entire supply chain has to be built up, and it is therefore essential to create business networks, capable of providing answers to the growing needs of the upper classes, going to occupy, for first, important market segments. Even in car washing, Italian-made products are an important plus, but they must be matched by products and services that meet expectations. For this, we must be ready, creating business alliances to seize the opportunities of rapidly expanding markets."

At Autopromotec, Idrobase Group is going to present the "Click Clock" detergent nebulizer, which, with its innovative removable funnel and epoxy-coated tank, has the world's smallest footprint in the 24 and 50-litre category.